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Roll Back Malaria Partnership launches Strategic Framework for Malaria Communication in Arusha

Wednesday, September 5, 2012

Strategic Framework for Malaria Communication at the Country LevelTanzania’s Minister of Health and Social Welfare, Dr Hussein Ali Mwinyi, announced the launch of the Strategic Framework for countries’ malaria control efforts, at the Roll Back Malaria East African Sub-regional Network (EARN) meeting in Arusha, Tanzania, on September 5:

The Strategic Framework for Malaria Communication at the Country Level is the result of more than six years of work by countries, partners and other stakeholders to chart out a framework for better integrating communication into malaria control as well as chart out a research, implementation and evaluation agenda for the next five years."

Representatives from 13 countries in the East Africa region are meeting to discuss the implementation of the partnership work plan, review all 13 of the subregion’s country roadmaps and identify bottlenecks and obstacles that could prevent countries from achieving goals.

“The Strategic Framework outlines clear priorities for strengthening country capacity, honing program strategies, and sharing best practices of evidence-based communication as part of our work to control, eliminate, and ultimately eradicate malaria. It provides for significant steps forward and for a change in both ambition and innovation in tackling malaria,” said Dr. Fatoumata Nafo-Traore, Executive Director, Roll Back Malaria.

“At this point in the long fight against malaria, we need to ensure that evidence-based communication is a core component of national malaria control policy. This Strategic Framework is an important step towards achieving this goal,” noted Dr. Elizabeth Fox, Director of USAID’s Global Health Bureau.

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