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Study Examines Radio Programming in Tanzania Addressing Male Gender Norms and the Effect on Contraceptive Use

Wednesday, April 6, 2011

Poster_on_use_of_gender_scales_in_predicting_FP_use_in_Tanzania C-Change presented a poster at the Population Association of America annual meeting on April 1, 2011 on preliminary quantitative findings from a study in Tanzania. The study examined the effectiveness of radio programming that addresses male gender norms in support of a community-based program that distributes contraceptives and explored the use of gender scales in predicting the contraceptive use.

Gender scales include the Gender Equitable Men (GEM) Scale, and scales adapted from Demographic and Health Surveys: household decision-making, attitudes toward refusal of sex, and attitudes toward wife-beating. The programmatic implication is that, beyond human rights considerations, investments in promoting gender equity may contribute to increasing the use of contraception.

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