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Partners adopt global strategic framework for malaria communication at Ghana meeting

Monday, May 7, 2012

StrategicFrameworkforMalariaMeeting,May2012C-Change/FHI 360 led the meeting of the 5-year Global Strategic Framework for Malaria held May 2-4, 2012 in Accra, Ghana. Thirty participants came from five countries (Ghana, Kenya, Ivory Coast, Liberia, Tanzania, and Zambia) and 13 partner organizations including FHI360, JHU/CCP, UNICEF, RBM, Malaria No More, Ghana Health Service, CDC, PMI, USAID/Ghana, PSI, IFRC, and Kenya Red Cross.

Participants adopted the strategic framework, which describes complementary processes for mobilizing financial, social, and political resources to position communication as a core part of malaria control, particularly at the country level. The framework calls for partners to advocate for programs that position communication as a critical component; ensure communication strategies are evidence-based, context-specific, and results-driven; further capacity building in communication from global to local levels; and invest adequate resources to communication at country level.

Participants also established a Roll Back Malaria (RBM) Communication Working Group to support ongoing discussions. The final strategic framework document is forthcoming this month.

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